Benjamin Trotter
I'm Benjamin Trotter
World Traveler, Entrepreneur & Angel Investor
- Location Austin, Texas
- E-mail benjamin@benjamintrotter.com
- Phone +1 (415) 335 9236
- Languages Fluent Japanese | Intermediate Spanish
Hello! I'm Benjamin, a World Traveler, Entrepreneur & Angel Investor. I created the app SushiGuru as well as the pioneer of social commerce on Facebook Storefront Social, which was acquired in April 2016. I am experienced in the full product life-cycle. I enjoy working with brilliant people who are willing to teach, learn, and grow together.
Professional Skills
Work Experience
Pathway Vet Alliance
Austin, Texas
VP, Digital Strategy & Client Experience
Taking the expertise and successes deployed across the THRIVE Affordable Vet Care model and strategically initializing the veterinary family of Pathway clinics. Owning the entire digital client experience from organic and paid search, to appointment setting, to mobile and pre clinic experience, to post visit and follow up. Developing a world class experience for pet parents and vets alike.
2018 Winter Olympics
Pyeongchang, South Korea | 평창군, 남한
Volunteer
Worked with the Team USA Olympic Committee and Nike to provide support to incoming athletes for the 2018 Olympic Games. Worked directly with Team USA athletes to foster excitement, support, and overall comfort as part of processing Team USA Athletes for the Olympic Games.
THRIVE Affordable Vet Care
Austin, Texas
VP, Marketing
A new veterinary model focusing on efficiencies and technology enabling cost savings passed to the consumer. Focused on generating new client aquisitions through strategic marketing intiatives including localized campaigns, targeted digital campaigns, and overall strategy for digitally enhanced consumer experiences.
Lead the entire innovation and technology strategies including all merchant services negotiations, Practice Management Software, Apple's DEP, Website Technologies, AI for our proprietary Chatbot, Mobile Application Development, and much more.
THRIVE is part of the Pathway Vet Alliance and in February 2020, TSG Consumer.
Globetrotter Designs LLC
Austin, TX
Owner, Freelance Web Agency
Web agency focusing on small and medium sized businesses with strategy development in marketing and ecommerce. Work with companies in multi-channel marketing, consulting, branding, social media, tradeshow/event planning.
Storefront Social
Austin, TX
CEO / Founder
Founded a leading Social Commerce Facebook application enabling retailers and online merchants a more engaging Facebook presence by showcasing products in a 'shop tab'. Drawing upon industry experience in ecommerce, website usability, design, and overall business architecture, Storefront Social's recurring revenue sustained its growth with no outside investment and was profitable from day one.
Acquired in April 2016.
PEEK...
San Francisco, CA
Director of Ecommerce
Joined to lead the eCommerce business for a children's clothing brand and help lead marketing initiatives both online and offline to drive traffic and customer acquisition. Lead and implemented a complete redesign of the eCommerce site leveraging direct marketing tactics and proven eCommerce techniques of usability and experience to generate sales online. Worked with 3rd party vendors to complete integration of a new media server to quickly and effectively deploy new views of products, cross-sells, and complete media management for digital assets used online.
Inflection
Palo Alto, CA
Design Manager
Joined as employee #8 as Lead designer/marketer of web applications being used by over 10M unique visitors a month. Played an integral part of developing processes, standards, and hiring road-map for the company. Successfully managed the Creative Team by objectives and metrics that provided the company significant wins allowing growth opportunities company-wide.
Conducted hundreds of split tests that yielded major company conversion increases by showing statisitcal significance against controls.
Ellex
San Francisco, CA
Global Events Manager and Marketing Communications
Managed the integrity of a premier brand by coordinating global efforts among sales and marketing teams in Australia, Japan, and France. Spearheaded strategies and execution of marketing collateral, corporate websites, corporate events, and tradeshows.
Education
Masters of Business
International Business & Marketing Strategy
University of Sydney
Bachelors of Science
Logistics & Transportation, Summa Cum Laude
University of Tennessee, Knoxville
Study Abroad
Intensive Japanese Language Program
国際基督教大学 ICU Tokyo, Japan
Bachelors of Arts
Japanese Language & World Business, Summa Cum Laude
University of Tennessee, Knoxville
The Benjamin Gregory Alumni Scholarship Fund was started in 2020 and focuses on students pursuing a study abroad or involved in promoting LGBTQ+ acceptance on campus.
Worked Directly With
My Interests
From childhood, I have always been fascinated by foreign cultures and languages. I love travel, food, exploring new cities, and creating life long relationships with those I meet along the way.
- Photography
- International Travel
- Foreign Film
- Home Improvement / Interior Design
- Skating
- Investing
- Racquet Sports
- Swimming
Availability Calendar
Contact Me
Send Me A Message!
- Address Austin, Texas 78704
- phone +1 (415) 335 9236
- E-mail benjamin@benjamintrotter.com